Tag: project AD

TTV2 for Monster Supplements

Posted By ProjectAD on May 19, 2015


It’s the one subject that dominates the iron game. You chase it, I chase it – we all chase muscular gains..carb refeed

Bodybuilders are hungry for muscle because it adds to their aesthetic and makes them look jacked. Athletes pursue it because they need it to take their performance to the next level. Ladies love muscle because it makes them sexy in all the right places and strong.

Face facts: a physique shrouded in muscle is impressive and sends out a signal of strength to an increasingly judgemental world. It looks awesome being muscular,and it feels it, too. This is our inherent, gut reasoning for chasing muscle mass so relentlessly.

But what really drives muscular growth?

The answer is a lot. There’s a myriad of hormones at play: insulin, growth hormone (GH), IGF-1, to name just a few of the most important.

And then there’s testosterone, which is probably the most important governing hormone over what you look, feel and perform like on a daily, weekly, monthly and yearly basis. Better pay attention to it, folks.

The Role of Testosterone

TauroTestV2-500x500Testosterone serves several functions in the body, but for the purpose of this article and my audience, I’m going to tell you a little bit about how it’s involved in muscular growth. It will also explain why I’m so fanatical about creating cutting-edge, innovative testosterone boosting supplements such as AD’s Tauro Test V2 (TTV2).

The first thing to know about test is that it’s a member of a group of hormones called androgens. Many of you have probably heard and know about the androgen / estrogen balance in the body, and how too much of the latter hormone results in a soft physique, poor definition and limited ability to build muscle. Don’t even get me started on its effects on your sex life.

Anyway, our trusty old friend testosterone exudes a pretty damn important effect in our bodies. It’s not only responsible for your sex drive, it also is an eminent player in the role of muscular growth, and it all begins when you first start lifting weights (resistance training).

When you perform strenuous activity, you inflict trauma upon the tissues and cells, for our sake known as ‘muscular damage’. Why damage a muscle, you might ask? It’s all about creating a stimulus to grow and which the body can respond to by increasing in size and adding new proteins to muscle fibers. Essentially, you go to the gym to damage, and you fuel through nutrition to repair. Your muscle adapts accordingly and improves itself, thus the cycle restarts by which you must increase the stimulus. This process is called ‘Protein Synthesis’.

So where does testosterone come into play?

During this state, the body responds by secreting a number of hormones in response to the stress, one of which needs is testosterone. Testosterone needs to be present in sufficient quantities as a growth factor because it binds itself to your muscle cells and amplifies signals in them which directly results in protein synthesis. No testosterone = no protein synthesis = no muscular gains. Sucks, huh?

It’s pretty self-evident now why bodybuilders and athletes have been doping with synthetic forms of testosterone for decades now: they’re incredibly anabolic, and pack on muscle faster than a formula-1 car.

Quick question: do you get under 7 hours sleep per night?

If so, your testosterone is already taking a battering. During the first week of sleep deprivation, your body loses its ability to produce up to 10-15% of its test levels. That’s 10-15% less ability to build muscle, folks.

And those results were determined by studies that lasted just a week! The research going into long-term sleep deprivation suggests unprecedented damage on testosterone, and was one of the reasons we formulated BullDoze for enhanced quality REM sleep (Sorry for the plug).

Sleep deprivation is just the start of the plight of your testosterone. Factor in stress, long working hours, processed foods, and too much time on electronics and not in the open air, and you’re looking at a massive reduction in your ability to build new muscle mass.

This is why I’m such a strong proponent of every healthy adult reaping the rewards of supplementing with a powerful, natural testosterone booster such as Tauro Test V2.

TTV2 was formulated after years of both myself and my teams personal research into sourcing organic herbal compounds able to send T-levels into another stratosphere. We achieved that, and it was costly – but we knew the market needed something like this, and we’re including you in that bracket.

Not only are the raw ingredients in TTV2 sources at its original sources in the world (some of the most remote regions), they’re manufactured to impeccable standards, ensuring that the formula we deliver is in its most potent form by the time you consume it.

The blunt reality is that our T-levels – both male and female – are at an all time low, folks. We have a choice: should we act on it, or blatantly ignore reality?

Other Benefits of TTV2

Obviously, Tauro Test V2 is, in my opinion, the finest quality natural testosterone booster on the market. It’s safe, contains innovative, scientifically backed ingredients in the right dosages, and will provide you with an enormous boost.

But TTV2 doesn’t just contain compounds that boost testosterone. Users can also expect to experience the following when supplementing with this anabolic beast:

  • Increased sex drive / libido
  • Lowered estrogen levels (ladies, take note!)
  • Enhanced protein synthesis
  • Powerful nutrient partitioning effects
  • Better insulin sensitivity

It’s a nice feeling to know that a one-off investment in your physique and health can deliver all of these benefits. There’s never been a sweeter feeling than chugging on a post-workout shake or chomping on a steak, just knowing all those nutrients are going to be utilised for the purpose of sculpting layers of mass, as opposed to being partitioned poorly towards fat cells or another wasteful purpose.

A Word on Women

zane1smallLadies looking to take their muscular development to the next level should not fear supplementing with TTV2.

Women need testosterone to build muscle, just as men do – period. The reason women generally build muscle at a much slower rate is exactly because they produce so much less testosterone in comparison to males! Imagine being able to have a leg up in this aspect and to build muscle at a rate at which your male counterparts are able to do so? Your discipline would be truly rewarded with the gains it deserves.

TTV2 has specific ingredients in place to moderate levels of androgen to estrogen, ensuring that you’re able to maximise muscular development without any adverse side-effects you’d expect to get with a testosterone boosting supplement.

This point can’t be stressed enough. Once again, ladies, we reiterate: you absolutely CAN supplement with Tauro Test V2, and you’ll find in the images below some of our athletes and customers currently reaping the rewards to build more formidable physiques and confident minds.

Concluding Thoughts

I know I’ve dropped a fair amount of science on you guys today, but having close relationships with Monster, I know their breed of customers are smart, intelligent and decisive, which is exactly why I expect them to take me up on my offer to try TTV2 out for 4-8 weeks in order to judge its effectiveness. It’s also in our blood at AD, so we can never apologise for explaining the benefits of our range too much, as we know our customers demand the best.

After you make the right decision, be sure to keep me updated on your results via Monster’s website or on social media.

The war on muscle has been waging a long, long time. Isn’t it time you gained the upper hand and had something positive to show for your efforts?

Freaky Amino Acid Supplementation

Posted By ProjectAD on May 19, 2015

Amino acid supplementation is the topic hot on everybody’s lips involved in the fitness industry.

By now it’s well established that consuming then before, during and after your workouts can increase muscular gains, decrease the amount of recovery time needed between sessions and also enhance intra-workout performance. If that’s not a good enough reason to supplement with amino’s, then you should probably take up darts!

But what if we were to reveal an overlooked benefit of amino acid consumption, far too frequently breezed over that may be the key to unlocking freaky gains in muscle, dramatic increases in recovery and also beneficial for fat loss? Would you believe us, or think this is just a marketing gimmick?

Whilst we share your skepticism, you should know by now that here at Project AD we’re science geeks to the core and hold our customers to the same high standards – an attempt to pull the wool over your eyes will result in not only a loss of profits for our company, but more importantly, a direct hit at our ethics which we absolutely refuse to compromise on. Like yourselves, we’re athletes at heart.

So what’s this dosing protocol anyway, and what is it all about?

Dr Layne Norton’s intriguing protein research

Most people are familiar with the name Layne Norton in the sports nutrition industry. An eminent scientist and fanatical pro natural bodybuilder, he has spent an enormous amount of time studying protein metabolism.

Norton has extensively researched ways to maximise protein synthesis (essentially a way of saying the rate at which we build muscle tissue). In a paper, Norton postulated that:

“It appears that maximizing skeletal muscle protein synthesis requires approximately ~15g of essential amino acids1,2 . It has been postulated that the amino acid leucine is responsible for the stimulatory effect of dietary protein on protein synthesis3 and 15g of essential amino acids would contain 3.2g of leucine. Thus, in order to determine how much protein from a specific source is required to elicit the maximal response it may be useful to also calculate how much leucine is contained in the source.”

But there is also data tied into his article that talks about meal frequency, which is a completely new topic altogether. However, if we can go off that quote alone for the time being, then we can look more in depth at ways to maximise muscle protein synthesis in the body via amino acid supplementation.

Norton goes on to say:

“Our lab has recently shown that the duration of protein synthesis in response to a complete meal containing protein, carbohydrates, and fats is approximately 3 hours long6 . Therefore, it appears that a complete meal slightly prolongs the duration of protein synthesis. What is interesting about our findings is that while protein synthesis had returned to baseline after 3 hours, plasma amino acid levels were still elevated above baseline and plasma leucine was elevated almost 3x above baseline!”

What’s all this about? Basically, while whole food meals elevate protein synthesis significantly, they can’t be relied on exclusively to maximise protein synthesis levels. In order to overcome this ‘refractory response’, Norton suggests free-form amino acid supplements in between whole food meals. Eating another whole food meal – therefore increasing overall meal frequency – is not just inconvenient, it also ‘densensitises’ the body to protein synthesis and is inefficient at maximising it. Thus, a free-form amino acid supplement can step in effectively.

We don’t know how to overcome the current ‘refractory’ response to protein synthesis tapering off in response to whole food meals; but we can “spike plasma levels of amino acids to a far greater level than can be achieved with whole foods and perhaps this supraphysiological response is enough to overcome the refractory response.” Norton concludes.

Enter AminoTauraminotaur-essential-3d-clean-500x500

If you cast your eyes back to Dr Norton’s earlier recommendations, it was suggested that 15grams of Essential Amino Acid’s – including 3.2grams of L-leucine – is ideal for stimulating further increases in protein synthesis. Free form amino’s are able to do this as they’re metabolised instantly by the gut and able to be put to use. This is where AminoTaur is able to assist your gains substantially.

Aminotaur is ideal because there’s a whopping 13grams of amino’s per serving, including 5grams of Leucine (a total of 7grams of BCAA’s) and 6 additional grams of Essential Amino Acids (EAA’s), almost identical to the recommendations from the references article.

So here’s our suggestion, take it or leave it: mix 1 ½ scoop of AminoTaur into your shaker bottle with 750mls-1 litre of water. Sip half of it roughly 2 ½ hours after your morning meal, and the other half 2 ½ hours in between an evening meal (perhaps after your 3rd or 4th meal of the day). You’ll maximise your true anabolic potential, and should make massive progress as a result.

It may be a small, subtle change, but Aminotaur is tailor made for this one folks. Oh, and don’t forget to continue to take it intra-workout as well for maximum performance!

Referenced paper: http://www.abcbodybuilding.com/protein_size_&_frequency.pdf

Matador – Put the Brakes on Dirty Bulking

Posted By ProjectAD on January 8, 2015

Put the Brakes on Dirty Bulking – Shocking New Study


Fascinating new research has recently emerged from The University of New South Wales in Australia serving as a strong deterrent for dirty bulking.

The researchers were able to demonstrate that over-indulging in junk food makes us averse to healthy food.

The study examined the neurological effects that junk food has on the brain and its ability to shift behavioral patterns, influencing our eating habits. They were able to conclude that our self-control is directly proportional to the amount of garbage that we eat.

While this may be absolutely fine for all you ravenously hungry mass individuals out there, take a brief moment to consider the potentially dangerous consequences this may have in store for your future physique.

Firstly, we know that junk food is incredibly calorie dense. Not only is it not nutritious and adverse to general health, it’s also more likely to create new fat cells, which are problematic in removing. More fat cells = more difficult time losing fat in the future and being lean. That ‘bulk’ may count for nothing if you spend twice the amount of time trying to rid yourself of unwanted fat, only to find that you’ve found a new permanent friend.

So while you’re stuffing yourself silly with the next pizza and hamburger, consider the bigger picture: these foods have a negative effect on insulin sensitivity, harm your general health and are counterproductive to fat loss and muscular gains.

if it fits your macros

IF you still want to eat junk food…


It’s likely that this study will have the If It Fits Your Macros (IIFYM) crew withering in despair, but it doesn’t have to be this way.

A balanced bulking diet will undoubtedly have to rely on a fair portion of calorie dense foods in order to tot up the total calories in your diet and contribute towards building muscle. We’re not naive enough to believe you can get jacked eating lean chicken breast and broccoli 6 times per day; we certainly didn’t!

However, the solution is to take sensible, preemptive measures that retain our health, physiques and performance, and that requires a strategy.


The Project AD High Calorie Meal Plan

 matador iifym

At Project AD, we’re no strangers to our customers’ meticulous planning when it comes to nutrition and their set ‘cheat meals’, as well as high-carb days. The one query we do receive on numerous occasions, however, is “How do I stop the overspill of nutrients into fat stores, and still enjoy eating calorie dense foods now & again whilst bulking / losing fat?”. And we’ve been well ahead of the game in this regard for a while now.

This is where Matador steps in and truly shines.

Allow CEO Joe Binley to eloquently explain:

“At last! – A product that’s able to sway the master anabolic hormone insulin in our favour for real hardcore results. Many of you will be aware that whilst insulin is extremely powerful and can lead to supernatural muscular gains, it’s also a double edged sword in the sense that it can promote unwanted fat gain very easily. This makes it a particularly tricky hormone to take control of. Eat no carbohydrates, and you’ll build muscle at a snail’s pace; eat too many, and you’ll speed fat gain up faster than a Cheetah. Matador’s INSUDRIVE & GLYCOFORM Blends ensure we dipose glucose exactly where we want them to go: into muscle cells. The end result is phenomenal muscular pumps, enhanced nutrient uptake towards muscle building and profound aesthetic effects. You’ll be rushing to the mirror faster than ever before with each consumption of Matador.  “

Next time you’re rushing out to stock up on pizza, fries and ice cream in the name of bulking, you better make sure those nutrients are being directed exactly where you want them to be: towards facilitating building new muscle tissue and glycogen storage – NOT creating new fat cells.

Use two capsules of Matador alongside calorie dense, cheat meals, and one cap pre & post-workout, as well as in each high carb meal on high carb days, or suffer the implications of not doing so.

IF you’re finding your cravings are too intense at times to control, then you should be integrating ShredaBull into your bulk at 2-3 caps per day, period. The reason for this is it will block intense cravings and also assist Matador in funneling the nutrients towards the right cells, without harming muscular gains.

This is a potent combination, and one that should be looked at as a necessity for the hardcore dirty bulkers out there. We really don’t have much choice if we want to preserve and protect the quality of the cells that govern our muscle and fat.




1) Reichelt, Amy, and Margaret Morris. “Cafeteria Diet Impairs Expression of Sensory-specific Satiety and Stimulus-outcome Learning.” Frontiers. School of Medical Sciences, The University of New South Wales, Sydney, NSW, Australia, 27 Aug. 2014. Web. 9 Dec. 2014.


Grazed – Health Before Mass

Posted By ProjectAD on January 8, 2015

Health Before Mass – Here’s Why


Talking about preserving and protecting our health often draws a collective roll of the eyes and shrug of the shoulders from aspiring bodybuilders and gym rats across the country, convinced that it’s not applicable to them.

This has to stop.

Over the last year, we’ve had an influx of customers complaining of acidosis, out-of-balance pH levels and constant sickness. A lifter cannot consistently build muscle, lose fat and lift heavy if he/she is constantly broken down, depleted and suffering from gastric issues. Yet this is grossly overlooked and often completely ignored, because it doesn’t sound “hardcore”. Ignorance is bliss.

At Project AD, we’ve long been calling for a revolution. And it seems that it’s catching on as well, albeit in unfortunate circumstances.

The disturbing thing is many of you aren’t even aware of your health problems. We ‘think’ our digestive systems are intact, but they’re really not, and on the inside we’re paying the price for poor digestive health.

We ‘think’ our immune systems are strong, but society is grinding us down in modern-day life and stress eats at our body’s like a vicious tumor.

And we ‘think’ we’re getting enough quality amino acids to build muscle just through using a whey protein shake, but we’re not getting sufficient quantities of key BCAA’s needed to maximise protein synthesis.

Here’s the Solution


When we formulated Grazed, we seen a niche in the market. Whilst we were fully committed to providing a superior Greens Superfood supplement to combat acidosis and strengthen the immune system of our customers (allowing you to train longer, harder and live healthier), there was another key component we thought was a necessary inclusion.

What really sets Grazed apart is not only the fact that it’s the first chocolate flavoured Greens powder in the world (yes, we made it happen, and it tastes awesome), not only the fact that we used several super-potent organic extracts of greens ingredients, it was the incredible way we managed to work a powerful blend of BCAA’s into the formula in their elusive 8:1:1 ratio. Yes, we really did make it happen.

Grazed is the first product on the market not only able to rectify the countless problems encountered by you on a daily basis, it’s also able to contribute towards building muscle, enhancing recovery and supporting fat loss and performance through the addition of these key BCAA’s.

1 serving daily of Grazed is all it takes to patch up that broken body of yours and kick-start your gains in muscular development once again.

They say if it ain’t broke, don’t fix it – but I think we know the state the majority of us are in by now. Fix it with Grazed and never look back.


Granite Mass Stack – The Post Festive Solution

Posted By ProjectAD on January 8, 2015

The Post-Festive Solution


Face facts: after your Christmas & NY shenanigans, you’re paying the price.

That extra beer because “it’s that time of the year”, that mince pie down the hatchet to appease the squabbling family members on “why you don’t eat normal food”, and the extra truffle you slid down your throat were all part of the process of taking your foot off the gas nutritionally this holiday season, and that’s what it’s for, after all!GRANITE MASS STACK

Oh, and we forgot to bring up your lack of training. Self-inflicted? No way! The gyms are all closed at this time of the year, aren’t they?

It’s natural to revel in spending time with our loved ones, scoffing food away mercilessly and taking a break from training to focus on relationships, but it’s also undoubtedly true that it all comes at a big, fat cost – and no, we’re not talking about your new-found belly or the sting on your wallet. We’re talking about your testosterone.


The Test Factor

Eating crap and not training are the two biggest contributors to plummeting test levels. In as little as two weeks, they can take a significant dip in adults over the age of 25 if we’re not consistently doing the right things to maintain them. It’s fair to say, that most of us haven’t been doing those ‘right things’ over the past few weeks.

And, it’s also fair to say that many of us are now feeling reinvigorated, motivated and ready for a period of true discipline in order to achieve our targets and smash past any plateaus that come towards us this year.

But it’s important to start off on the right foot, and that’s why we’re going to begin with The Granite Mass Stack from yours truly.

We can instantly rectify all the aforementioned troubles we’re currently experiencing with our testosterone, and need I remind you, testosterone (the daddy of all muscle building hormones) plays an integral role in the following functions:

  • Sex drive / libido
  • Muscle building / protein synthesis / hypertrophy
  • Fat loss / bodyfat %
  • Performance and strength gains

Needless to say, unless we start regenerating our T levels, we’re going to be come out of our corners swinging at thin air in 2015.

A quick overview of The Granite Mass Stack is as follows:

“The Granite Mass Stack is the ultimate mass gaining cycle for the serious athletes out there. The combination of our leading all round natural augmentation system TauroTest and our revolutionary mass gainer matrix BULLK knows no bounds and will help push your gains to the limit.

Both these products are excellent to use on their own but when stacked together they work synergistically to keep your body in an anabolic state and helps force feed the muscles with nutrients that are needed to trigger new growth. The stack will boost your testosterone levels into overdrive whilst helping reduce estrogen levels to optimise your free testosterone within the body.

The combination of TauroTest and BULLK will deliver –

  • Thicker more dense muscle
  • Lean muscle mass
  • Enhanced Libido
  • Huge strength gains
  • Skin bursting pumps and vascularity
  • Improved mood
  • Improved recovery 

What results can you expect from the Granite Mass Stack?

Everyone will yield different gains with any products as we are all individuals but testers of the Granite Mass Stack have been shown to gain 5-10lbs in a 4 week run when used alongside a good nutrition and training regime. Some users have gained more with one test subject gaining 12lbs in a 3 week period.

At Anabolic Designs we truly believe this is the strongest natural mass building combination on the market today.”

Yeah, we were saying about the best way to fix those pesky test levels, beer gut and once rock-solid, now flabby muscles, right? We think we’ve found the solution.

Start 2015 the right way with The Granite Mass Stack and dominate your goals this year.


Raging Full & DoggCrapp Training

Posted By ProjectAD on January 8, 2015

I know what you’re thinking: “2015 HAS to be different” – and I’d with you on that boat, too.

Because up until mid-November, it’s fair to say I wasn’t satisfied with my returns on investment over the course of 2014. Granted, I made muscular gains, but not enough of them.RAGING FULL

The early part of the year was filled with tons of trial & error. I embarked on a lot of the Soviet routines, focusing predominantly on maximal efforts building strength, only to be disappointed with the amount of muscle I gained from these, despite the significant strength increases.

When Raging Full was released by Project AD towards the latter end of the year, I decided to switch strategy. I was at my strongest ever, but the gains had slowed down. I thought, “what could I do to switch the emphasis to muscle building, while retaining my impressive strength gains?”. And, low and behold, that’s when I stumbled across DoggCrapp Training.

DC Training

Pioneered by Dante Trudel, DC Training utilises a brutal ‘Rest-pause’ style training system as the mainstay of its program, as opposed to conventional sets.

The DC style of rest-pause is as follows, in Dante’s words himself:

“Most of the sets are in the 11- to 15-rep range, although sometimes it’s higher or lower, depending on the bodypart, exercise, safety and health of joints. Every rest-pause set is done with three failure points. A hypothetical incline bench 11- to 15-rep set would start with eight reps to failure, rack the weight, take 15 deep breaths, unrack, two to four reps to failure, rack the weight, 15 deep breaths, unrack, and a final one or two reps to failure.”

 I was immediately sold. I thought, “this is an excellent technique I can use to kick-start muscle building and coincide perfectly with Raging Full”. Indeed, it’s fair to say sipping Raging Full in between each 15 breaths on this brutal program helped carry me home on most days, especially given the intensity of going all-out to failure they entail.

There are 3 primary reasons I decided that the rest-pause system would coincide perfectly with Raging Full, helping to maximise anabolism in the body:


  • Instantaneous source of carbohydrates providing immediate energy to depleted muscles (Glucidex & Cluster Dextrin): I used the rest-pause system as a ‘finisher’ on each training day towards the end of my workouts, when I was most depleted. Without the carbs, my overall performance and intensity would’ve lagged.
  • Killer pumps and delivery of nutrients to the muscles (L-Citrulline, Agmatine Sulfate & Glycerol Monostearate): Since I was working in the 15-20 rest-pause range (1st set 11-13 reps, 2nd set 4-5 reps, 3rd set 2-4 reps), AND it was at the end of my workouts, I figured it’d be the perfect opportunity to create a viscous muscle pump for additional hypertrophy. Fair to say, this was one of the most painful / pleasureful experiences I’ve had to date in my vast training life!
  • Intense and maximal muscular contractions through an extensive mineral support system: I still can’t believe how many of us neglect this area of intra-workout supplementation. In my opinion, it’s still probably the most important, and I can’t emphasise how much I believe this aspect of the formula helped support the rest-pause training protocol.



 Over the course of the 6 weeks leading up to Christmas and the New Year, I added 6lbs of solid muscle. I didn’t go full hedonistic-mode either this Xmas, so it’s been a very substantial muscle gain for me, and one I’m absolutely delighted with.

Rest-Pause training has been a revolution in my regime. Granted, it’s not officially DoggCrapp Training, but using Mr Trudell’s rest-pause technique at the end of my workouts has been phenomenal for hypertrophy, and I’d fully encourage any of you guys out there to give it a blast in your future sessions alongside your Raging Full for some killer gains.